Session Ideas for ProductCamp Portland 2018

ProductCamp is based on a simple concept – that we all have something to contribute, share and learn If you have a topic that you’d like to learn about (ILTLA – I’d Like to Learn About) or share (ILTS – I’d Like to Share) then list it here so we can get a head start on our topics. We will then preview these topics along with other walk-on suggestions on March 10th to see what interests everyone.

If you are new to ProductCamp you can get more information on leading a session here http://productcamppdx.org/get-in-the-game-at-productcamp/

What do you want to learn about or share at ProductCamp PDX?

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  1. Improving the Product Manager & Engineer Relationship

    Do you manage a software product? How well do you communicate with the engineering team? How well do the engineers understand your motives? What is everyone really thinking?

    It’s a complicated relationship. Let’s explore how it could be improved through mutual understanding and better communication. This session is intended to be a group discussion centered around data collected from both sides of the relationship.

    Please contribute seed data for the discussion by completing this 6 question survey about your experiences with this relationship:

    https://www.surveymonkey.com/r/DDSRLPS

    Feel free to share the survey with other product managers and engineers. Answers are kept anonymous.…

    12 votes
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    • "Why does my job suck?" or Organizational Factors for Product Management Success

      This is pretty similar to another session I see suggested below on Team Structure and Composition, but that session sounds like an open discussion vs. presentation. In this presentation I outline 7 structural factors that are needed for product management success based on my experience. There are so many product teams out there who are not doing what we are "supposed" to be doing. Why is that? Is it about us or about the organizations we work in? I'll present my hypotheses and we can discuss!

      9 votes
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      • Justifying Products and Features: Grad School and Real World Financials

        The Net Present Value (NPV) and Internal Rate of Return (IRR) metrics you may have learned in grad school go over a lot of people's heads. Sometimes over the heads of those you need to agree to finance your project. Presenter will discuss the concepts of the standard finance metrics, share some experiences on project justification in multiple settings and elicit the group's wisdom on getting things funded in the real world.

        3 votes
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          1 comment  ·  Admin →
        • Community Marketing

          How can you identify communities that are good candidates to take your product to? Once you find that community, how can you interact as a vendor to add value, sell your product, and not offend the community? Finally, if you can't find a community, how do you build them?

          3 votes
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          • Finding growth for your products

            Finding growth - revenue growth, profit growth, market share growth - is a fundamental role for us product managers. For startups, growth is live or die.

            In this session, we'll look at two topics:
            1) finding growth throughout the product lifecycle
            2) growth hacking

            We'll use the online course site Udemy as a best practice example.

            This session will be led by product management consultant Todd Birzer.

            6 votes
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            • Equip Sales to Make You and Your Product Successful

              You and your product won’t be successful if your sales team can’t sell it effectively. But how do you know if you have created the right sales materials and which ones you should develop next?

              In our interactive session, we’ll introduce you to a simple graphical framework that can be used next Monday to assess how well your current sales materials meet the needs of your prospects and your sales team. Having the right materials at the right time will help your sales people move the prospect through the customer’s journey from problem awareness, to placing the order, to becoming…

              10 votes
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              • The Top 5 Localization Mistakes Product Teams Make When Launching Internationally

                Julien Jasserme, Localization Project Manager at Expedia, will present his Top 5 Localization Mistakes Product Teams should avoid when they want to make their products international-ready and translate them to reach clients overseas.

                Please bring your questions and stories, as this will be an interactive discussion.

                9 votes
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                • Machine Learning for Product Managers -- Getting Started with Data Science

                  • Defining data science and machine learning
                  • Understanding complexity and cost drivers; data maturity framework
                  • Getting started with data science in your organization
                  • Conducting a proof of concept
                  • Forming a team
                  • Going into production
                  • How to estimate costs of implementation
                  • How to mitigate risks with machine learning

                  Goals of the session
                  • For you to walk away more informed about machine learning that you were previously

                  • By Product Camp 2019 this session has provided some impetus for at least 5-PMs to be in the middle of implementing or have implemented a product…

                  23 votes
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                  • Talk to Your Users!

                    We all want to understand our users better so that we can make great products for them. Turns out, they do have the knowledge you need. It’s just that they can’t really tell you—neither can surveys and analytics, by the way—so you have to draw it out of them.

                    In this session we’ll cover what “user experience” really means and the kind of user data to collect that informs product strategy and requirements for the best experience: design data. We’ll also cover principles to guide effective customer interviews to get the design data you need.

                    22 votes
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                    • Paper Prototyping

                      Paper prototyping is an incredibly powerful low-tech, low-barrier, low-ego tool that can help teams work collaboratively to generate and ideate on product feedback. In this session, we'll build paper prototypes and share ideas for using paper prototypes in different phases of the product lifecycle.

                      13 votes
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                      • Building a Human-Centered Product Team

                        Product Managers can lead the way in implementing Human-Centered design and development processes, but what about the rest of the team? Building (and improving) products while learning from users requires all hands on deck. In this session, I will share insights from working with product teams working to implement human centered approaches and open discussion about working human centered, at every level of the stack.

                        14 votes
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                        • Becoming a more strategic product manager

                          Product management – done right – should span a healthy mix of the tactical and strategic, but too many product managers get buried in the tactical and underinvest in the strategic. This session will help you, as a product manager, become more strategic - learning what work to say “no” to, and what to say “yes” to – and amplifying your impact on your company and its long-term product portfolio.

                          39 votes
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                          • How to Keep Sales From Selling Your Roadmap

                            During this session we will discuss the reasons why sales teams constantly beg product managers for new features and identify why they insist on selling the roadmap. Learn how you can solve this frustrating problem by showcasing data to prove ROI, and build a training cadence to strengthen relationship between product and sales. Create product allies in your sales team by giving them the data they need to close deals.

                            23 votes
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                              1 comment  ·  Admin →
                            • Product Adjacent - Navigating Career Opportunities In & Around Product

                              Product is a highly sought after career destination that requires a complex mix of experience, skills, and interests. As a result it can be challenging to break into a product role.

                              I will leverage my 20+ years of experience working in and around product including 3 years as a technical recruiter to lead a practical interactive discussion about what it takes to break into product from roles that are adjacent to the product team. We'll also discuss how you might be able to pivot between roles.

                              Target Audience includes

                              - Current product managers, project managers, business analysts, and engineers who…

                              17 votes
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                                1 comment  ·  Admin →
                              • The Intellectual Property Landscape. How the laws are changing and their effect upon best IP practices, patents & trade secrets.

                                “The Intellectual Property Landscape. How the laws are changing and their effect on best IP practices, patents & trade secrets."
                                We shall discuss:
                                1. What should you be doing to preserve your Intellectual Property?
                                2. When should you go to a lawyer?
                                3. How to find a competent patent attorney.
                                4. How to enact best practices to preserve your ideas.

                                5 votes
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                                  1 comment  ·  Admin →
                                • Make your surveys better (for the research purpose and for the survey taker)

                                  If you are doing your own surveys, consider joining this session to share how you do things and pick up some tips from others. I think this would work well town hall style – with a few minutes identifying common issues then discussing as a group. Send your thoughts ahead if you like (issues you've solved or would like to solve).

                                  Mike Pritchard has been building online surveys for 5 Circles Research and Pricing Gurus for ages, emphasizing good design and user experience (as seen from high user evaluation scores), and also helping people build their own surveys.

                                  15 votes
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                                    1 comment  ·  Admin →
                                  • Profiting from Customer Satisfaction and Loyalty Research

                                    Product Managers and other business people generally know that satisfying customers is a good thing, but they don’t necessarily understand the link between satisfaction and profits. This interactive workshop will cover the following topics:
                                    • How customer satisfaction results relate to financial performance
                                    • How higher satisfaction scores benefit an organization in other ways
                                    • Why Net Promoter Score isn't the only thing that should be measured
                                    • How to ask the right questions that allow you to classify customers to better target product development, marketing and sales.

                                    Mike Pritchard has taught and delivered workshops for Product Camp (Portland and…

                                    14 votes
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                                    • Pricing For Profit: A Scientific Approach

                                      Prices are often set based on cost, history, perceptions of competition, or gut-feel. It shouldn't be that way. This workshop will teach attendees about different pricing strategies, focusing on value-based pricing for higher profit. Topics covered include:
                                      • Avoiding the common pricing traps that reduce profits
                                      • Developing value based vs. cost based pricing models
                                      • Getting customer input on pricing
                                      • Value based pricing is for services too
                                      • Creating a demand and revenue model that identifies maximum profitability
                                      Mike Pritchard has advised on pricing since 2000, for large companies such as Intel and Real Networks, to smaller companies…

                                      20 votes
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                                        1 comment  ·  Admin →
                                      • Beta Programs in an Agile World - how do you do it?

                                        In the olden days, on-prem software went through many strict phases of pre-release customer validation - early adopter programs, alpha release, beta release - each with strict, quality-focused exit criteria.

                                        These days we're focused on incremental, value-focused releases as quickly as possible to drive market feedback and quick course corrections. This creates a healthy tension with the "Beta Program" mindset, and some are tossing that entirely in favour of Feature Flags, Blue/Green deploys and real-time analytics.

                                        Yet some of us still manage software that requires a higher degree of quality - we can't afford to f@#% up our customers' environments…

                                        16 votes
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                                        • Team structure & composition.

                                          This would be an interactive data collection exercise & discussion around team org & composition. How are you structured? How many PMs, Product Owners, UX people, developers, etc.? What does leadership look like--same VP, for example, over product management & dev? Or marketing & PM, for example? From an organizational management standpoint, what has worked for people, and not--and why do they think that's the case?

                                          15 votes
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                                            1 comment  ·  Admin →
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                                          Session Ideas for ProductCamp Portland 2018

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